Videohilsen ender i tragisk ulykke

 
  • Video
  • Perception
     
  • Danish
     
  • Drama
     
  • Selection
     
  • Film
     
  • Winner
     
 
English
 

Language version

English subtitles

Description:

It is a short, dramatic tv-spot containing a surprising, “unbelievable” accident. In this case it is a newly employed girl in a restaurant kitchen suffers an accident while making a video greeting from the kithcen for her mom.

Target group:

Young people in the age of 16-25 years

Subject matter:

Young employees are at high risk of getting injured on the job.

Background:

With this short film we wanted to create attention among young employees on their elevated risk of getting injured on the job and the particular need for prevention of work accidents in this target group.

Campaign:

Description of campaign

The campaign consisted of two tv-spots, broadcasted on national television, and distributed virally on the Internet through Youtube and Facebook.

Campaign URL

facebook.dk/ungmedjob

Publisher:

Branchearbejdsmiljørådet for service og tjenesteydelser

Address:


H.C, Andersens Boulevard 38
1553 Copenhagen V
Denmark

Telephone:

+45 33238011

E-mail:

mg@bar-service.net

URL:

www.bar-service.dk

Production:

Tabula Rasa

Address:


Flæsketorvet 68
1711 Copenhagen
Denmark

Telephone:

+45 24232751

E-mail:

christopher@tabularasa.biz

URL:

http://www.tabularasa.biz